Intensions Consulting | Market Research. Vancouver. Toronto. Canada.

View Original

Intensions Study in the National Observer

Intensions Study in the National Observer

On March 16, 2020, the National Observer published an article titled, ‘The help men can get online could save their lives.’ the article was based on the findings from our recent Intensions Consulting and UBC study exploring the health behaviour of men who use the e-health resource DontChangeMuch.ca.

National Observer: "Launched in 2014, Don’t Change Much is a free health resources site offering information and advice about diet, exercise, sleep and stress management tailored for men.” Image: National Observer

To quote from the article: “Stigma around appearing weak or needy often prevents men from seeking medical care regularly, particularly between the ages of 20 and 50. That means they aren’t well-connected to health services when they do need help, Oliffe says. Men are more likely to be seriously ill than women, spending an average of nine years in poor health, and are more likely than women to die of clogged arteries and heart disease. Digital resources can help men access information privately and anonymously. If they do connect to in-person care, they have more information and know which questions to ask.”

For a full copy of the article, please click the link below:

- https://www.nationalobserver.com/2020/06/16/features/help-men-can-get-online-could-save-their-lives